Introduction When companies move to the cloud, most think the hardest part is the migration itself. Truth is — that’s just the start. Over the past few years, we’ve worked with startups, large-scale platforms, and everything in between. What have we learned? Cloud without solid DevOps is like buying a sports car but never changing […]
Introduction Smart TVs are now capable platforms for streaming OTT, VOD, and live content, not just screens for watching cable. Similar to mobile ecosystems, well-known companies like Samsung (Tizen OS), LG (webOS), and Hisense (Vidaa) offer app stores where developers can release apps. Selecting the appropriate framework is essential for developers. Because of its component-driven […]
Introduction If you’ve ever tried integrating Google IMA (Interactive Media Ads) into your smart TV video experience, you have probably hit a few roadblocks. While IMA works like a charm on web and mobile, it’s a different beast altogether when it comes to smart TVs. Let’s talk about why that is, and explore a more […]
Introduction SRT (Secure Reliable Transport) is an open-source video transport protocol developed by Haivision Systems Inc. in 2013. It’s designed to optimize video streaming performance across unpredictable networks, ensuring secure and reliable delivery of high-quality, low-latency streams. SRT was born to solve the “Live over Internet Protocol” problem. Making it possible to stream high-quality, low-latency […]
Live streaming is at the heart of modern digital entertainment, whether it’s cricket matches, presidential debates, esports, or live concerts. But for all its innovation, one critical challenge remains: latency. Streaming latency is the delay between a live event happening in real-time and the moment it’s rendered on your device for viewing. It may be […]
Security is always a big concern for OTT apps. Understanding user identity and their access levels is very crucial while developing secure and user-friendly Roku channels with BrightScript. There are many mechanisms which are used to adopt security in OTT apps. Some of the most commonly used security mechanisms are – Sessions, Cookies, JWTs, Authentication, […]
Introduction In today’s era of binge-watching and mobile-first viewing, few things annoy users more than constant buffering or pixelated video playback. To tackle this challenge, OTT (Over-the-Top) platforms leverage a powerful technology known as Adaptive Bitrate Streaming (ABR). But what is ABR, and how does it seamlessly adjust to varying network conditions to deliver smooth, […]
Displaying posters is a very common feature in OTT applications. Images & icons are used to display the thumbnails of movies, shows, content, user profiles etc. These images are mostly loaded from the internet and that’s actually tricky. Downloading images from the internet doesn’t offer you the control over image sizes. That’s why sometimes you […]
Introduction A Video Analytics Tool is capable of analyzing video data and providing insights, feedback, or actions based on a set of criteria. It gives deep insight into the behavior of the viewer, performance of the content, and technical quality of experience (QoE) so that the OTT provider can make data-driven decisions to optimize their […]